PROJECT 001 — 2026
Noir Atelier
Maison Verre
Campaign Direction
PROJECT
001
CLIENT
Maison Verre
YEAR
2026
TYPE
Campaign Direction
ROLE
Creative Direction · Art Direction
— THE WORLD
A nocturnal study of restraint and ritual for a Parisian glassware house.
OVERVIEW
Maison Verre asked for a campaign that felt less like advertising and more like a film still. We built a world of low light, slow gestures, and reflective surfaces.
CREATIVE DIRECTION
Direction grounded in 1970s European cinema — wide compositions, ambient sound, garments that move with the camera rather than for it.
— VISUAL SYSTEM
Off-black palette, single warm key light, hand-set serif type, and a strict 3:4 frame across every touchpoint.